James Borlase is a Senior Product Manager at Snowplow, specialising in event tracking, data strategy, and advanced analytics. With a background in analytics leadership at Sessions, Google, and Serato, he has built data-driven solutions in machine learning, real-time personalisation, product analytics and marketing measurement.
James Borlase
Events
- Tracking and personalizing AI agents with Snowplow and the Vercel AI SDK (watch on youtube)
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